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Priority Fields for Innovation Creation

As part of the Medium-Term Management Plan “PASSION 2026”, the Kuraray Group has identified multiple strategic focus areas by aligning our core capabilities with promising business and product domains, taking into account considering market growth potential. With these priority fields in mind, we have launched a framework of innovation management (Innovation Pipeline) to ensure appropriate and transparent resource allocation and effective portfolio management for key projects. We allocate resource to these priority fields and actively pursuing open innovation, including opportunities for collaboration with startups.

Examples of Priority Fields and Key Strategies

Sustainable Feedstock

Substitute conventional feedstocks with more sustainable ones to contribute to the improvement of the global environment

Lightweight Solutions to Replace Metal

Provide solutions that contribute to weight reduction in mobility, where demand for energy conservation is increasing

Solutions for Cell Culture

Contribute to sustainability and quality of life in the fields of life sciences, energy, and food